Love ’em or hate ’em, New Year’s resolutions tempt you every year.
You may make them (and break them) faithfully every year, or you might be someone who gave up resolutions long ago.
Do as you please with your personal resolutions to meditate (who has the time?), to work out more often (who has the energy?) or to eat less chocolate (who has the willpower?). But don’t overlook business resolutions, and certainly don’t break them come Jan. 2.
Before heading back to the office after the holidays, take inventory of your business writing. Changes in the past year mean your website and marketing materials need an update. So resolve right now to take stock of what’s working well and what needs a face-lift.
Let’s take a look at a few areas you should reevaluate.
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